Tuesday, 7 February 2017
Monday, 28 November 2016
DEAR BRIDE
Congratulations on your upcoming wedding. When you first told me, I was elated, like it was my very own big day. I pray for you dearest, that your life thereafter, would be as smooth sailing as you desire.
I felt shattered, when you told me that to be on your bridal train, it would cost me N40, 000. I mean,my Salary is just N50,000. Same money I would use to feed, pay my bills and give my parents stipends to support them. If I use all that for a dress of a day's event, how do I breathe, literally?
Alternatively, I was told to buy a less expensive Asoebi of N30,000. I would hurt, regardless. How do I please you on your special day, and live, still? I tried explaining my predicament to you the best way I could, but you subtly put me in my place. I tried chatting you afterwards, but I realised you blocked my number from Whatsapp, deleted me from Blackberry Messenger, and stopped taking my calls. Do you know I got broken afterwards? We have been there for each other, through thick and thin. We don't need expensive apparels to define our friendship. How do I tell you I miss you, when I can't reach you? Our laughter, our cheer, our words of encouragement to each other? Now our bond has been broken. Over what, an apparel? Really?
I hope to see you smile, as you walk down the aisle, with your beau. I want to be there to hold you, when you accidentally trip from those high stilettos, as you usually do, lol. I want to be there to wish you well, physically. Don't wanna be a bridesmaid or in your committee of friends. I want to be your friend.
I bleed easily,
Me.
I felt shattered, when you told me that to be on your bridal train, it would cost me N40, 000. I mean,my Salary is just N50,000. Same money I would use to feed, pay my bills and give my parents stipends to support them. If I use all that for a dress of a day's event, how do I breathe, literally?
Alternatively, I was told to buy a less expensive Asoebi of N30,000. I would hurt, regardless. How do I please you on your special day, and live, still? I tried explaining my predicament to you the best way I could, but you subtly put me in my place. I tried chatting you afterwards, but I realised you blocked my number from Whatsapp, deleted me from Blackberry Messenger, and stopped taking my calls. Do you know I got broken afterwards? We have been there for each other, through thick and thin. We don't need expensive apparels to define our friendship. How do I tell you I miss you, when I can't reach you? Our laughter, our cheer, our words of encouragement to each other? Now our bond has been broken. Over what, an apparel? Really?
I hope to see you smile, as you walk down the aisle, with your beau. I want to be there to hold you, when you accidentally trip from those high stilettos, as you usually do, lol. I want to be there to wish you well, physically. Don't wanna be a bridesmaid or in your committee of friends. I want to be your friend.
I bleed easily,
Me.
Monday, 17 October 2016
WHEN PERSISTENCE MET RESISITANCE
So I was going to work, the other day. One of the beauties of the public transportation system in Nigeria, as against driving on your own, is that you always have a new experience. Could be the stranger beside you, or the driver of the bus, or the bus conductor, you just never know what to expect. So I boarded the bus from Leventis (Maryland) to Opebi Allen, to work. Normally, it would cost about a hundred naira to get me to work, but I assumed the bus conductor would charge fifty naira, since my stop was only half the journey to Allen. Typically, I get away with paying fifty naira with the "puppy look" (y'all know that look that makes you surrender to the pleadings of the other party sha, lol). But this time, I no know say na mad people I dey deal with. Halfway into the journey, when I was requested to pay my fare, I gave the conductor fifty naira o, and I insisted that it was the only amount from me (big lie from the pit of hell). Omo, the guy threw the money at me o, and actually said I was mad, because at my pick up point, he actually said the right fare amount, but as typical naija sharp babe, I turn deaf o. The bus conductor and the driver kept ranting, but I turned deaf areas. No way was I going to part with an extra fifty naira, it made no sense to me.Already, tension was brewing in the bus. The other passengers on the bus kept pressing me to budge, but lai lai, I no gree o. I kept pressing on, hell bent on sticking to my guns. We got to my stop, and I made moves to come down, again handing him the money. He said I wasn't serious, and pushed me back to the bus. To be honest, I was tempted to give him the money at the stop, but the moment he bypassed it, I kept the extra fifty naira in my pocket. I wasn't looking at the time at the time anymore, but at that time, I cared less if I was late or not. I mean, these guys just woke up the dragon in me. Na so these yeye pple carry me, pass junction, pass salvation, dem come pity me, drop me for Chicken Republic, by the link road (you can imagine the distance from my original stop). Na so I jump out o, amidst cries of " where is your money, dis lady come back pay your money". I jumped down and didn't look back. To these guys, they were successful in ruining my day, but in reality, they got served. Dem no know say na cele dem carry for bus. Na so I waka o, from Opebi link road, to my office in COSON (about 20 mins from where I was stopped). I fumed all through, because I didn't plan the journey, and didn't want to go to work all sweaty. But inwards, I was happy I didn't budge. Not only did I get a little cardio, I ended up paying nothing.(sharp girl, lol). OK, so not the best of illustrations to buttress my core idea and my headline, but point is not to give up, in any given situation, especially when it's a sales call. Your persistence should match your client's resistance, because boy!, they will resist. Have that at the back of your mind and push, and push, till they budge, and trust me, you will be better off for it. That,s how successful sales execs, business men and entrepreneurs are made. Nuff said. Bye
Thursday, 6 October 2016
YEAR OLDER, YEAR WISER
Hello world, been a minute. So I was a year older recently. Typically, birthdays are reflection points and that one day that we take stock and re-evaluate our selves, you know, adding new goals, replacing old habits and take over the world......for one day. I didn't do any of that. For me, re-evaluation is a daily core. But I came up with something different, and God willing, I think I am going to stick to this plot. I am going to be more appreciative of people's assistance to me, appreciate people that truly care, and purge out people that don't. At first I thought it was selfish, reciprocating affection and gratitude, but don't they say that you close up your inner circle as you grow older? On a brighter note, I think It would be a positive. It means I'll love harder., be more selfless and put in a lot of work, to be good to the ones that stick their necks out, because sometimes in the bid to please people that don't really care, we fail to appreciate the ones that are worth the hassle. Don't get me wrong, I try to be selfless, the best way I can, but I am a bloody realist (excuse my French), and times and experience have taught me that some people would never appreciate you, even if you took a grenade for them. So here's to living, for me.xxxxxxxxx
Tuesday, 14 June 2016
CHOOSING YOUR CAREER PATH
Ask
a young,recent Nigerian graduate what his next plans are, and his typical response would
be “I want a job”, expecting that you wouldn’t fault his reply. It is for this
singular reason, that the Nigerian employment market has an influx of
frustrated charlatans, that take up job opportunities, without due
consideration. In most cases, they become “square pegs in round holes”, because
they do not fit into their designated roles. As a result, a typical Nigerian
worker is disgruntled and dissatisfied with work. Sadly, there is no end in
sight to this trend.
There is a way out, and this is where choosing the right
career path comes in. Innate in every individual, are unique skills and abilities
that are God-given. Most times, such skills are left untapped and leave us no
option, but to settle with the available. There are two ways to choosing your
career path:
Choosing a vocation you are passionate about.
Choosing a vocation you are passionate about.
Finding purpose and joy in a vocation you are not
passionate about.
For the purpose of this article, emphasis would be laid
on choosing a vocation you are passionate about. The following tips would be
helpful in that regard:
Find your flair: Finding your flair is one of the
challenging parts of choosing your career path. Most people feel that they do
not have a unique skillset, but the truth is that everyone does. Talking in
itself is a skillset, hence the need for a career in journalism. Google, take
ability tests read and discover what you love doing the most, no matter how
insignificant it is. Career advisors and councellors usually administer tests,
to place people in their right paths. Take charge and pay a visit to them, to
tow the right line.
Develop your
flair: For example, your innate skills can be baking, sewing, cooking, teaching
or running. Developing such skills at the inception, would propel you for
greatness in the future. You might not develop an immediate career from it, but
you can nurture and make it grow, till it develops into a career.
Start Small- We all expect to earn millions at the first
attempt of our career, but there are immense joys in humble beginnings. Have a
mindset that things will not go smoothly, in the beginning, but great oaks grow
from little acorns. Have a goal plan, so that when you start small, the end
result is finishing big.
Stick to your career path: There is that fear that not
everyone will agree with your career decision. Your flair, to an outsider may seem
a waste, and people you know and love, might question your motives. However,
this should not derail you. You have to beat the odds, for one major reason:
you love what you do. Do not let anyone put you down or discourage you from
choosing your career path, because with time, it would become clearer. Develop
a thick skin and be hell bent on pursuing your flair, and become so great at
what you do, that you prove your antagonists wrong.
Seek Mentorship: Take advice from people that have
excelled in your chosen area. It might be people you know, it might be people
you don’t. if there are painters, cooks, artistes, teachers or any profession
of your choice, seek them, either face to face of any form of connecting medium
and connect with them. Ask them how they overcame adversity and became
successful and follow their cue.
By learning how to research options, realise your
strengths, develop your skills and making a needed change, you can discover the
right career path for you,regardless of
the fact that you’re just leaving school, finding opportunities limited in your
current position or, like many in this harsh economy, facing unemployment.
Monday, 13 June 2016
THE PERKS OF RELATIONSHIP MANAGEMENT
With the current economic decline presently in the country,
most organisations are unwilling to part with their limited resources, unless a
dire need arises, regardless of the fact that such exchange would increase
yields and business opportunities for them. Potential investors in the Nigerian
market have held back their funds to develop the Nigerian economy, partly
because they are uncertain about the business environment in the country, and on
the other part, they do not have credible information about the viability of
the sector they choose to invest in. It would be safe to say that business
entailing one time exchange, from a typical business to a client, is quite
challenging. Today, most organisations are seeking more than one time transactions
with customers. For this reason, there has been a major focus on market-driven
organisations, towards developing and sustaining relationships, rather than
focusing on aggressive sales and marketing. An emphasis on the former,”
involves creating, maintaining and enhancing long-term relationships with
customers and corporate organisations, for mutual benefit” (Belch and Belch,
2001).
Without doubt, the current emphasis in many markets is on
developing mutually beneficial relationships. Before an organisation releases
funds for a particular project, the first consideration would be “what is in it
for me?". In most cases, that question might be difficult to answer by an
amateur sales rookie, that is only interested in meeting a sales target or
earning a commission. It would be answered by a needs identifier and solutions
provider, better put, a relationship manager. The purpose of this write up is
not to highlight the reasons for relationship management, but its perks.
Most organisations desire personalized products and services
that are tailored to their unique needs and wants. A case in point, an organization
would seek an appraisal system that is peculiar to its organisation’s make-up. An
individual that has a personal understanding of such organization, through
research and analysis, stands a better chance of appealing to the organization,
than someone whose interest is to make sales alone. With personalised client relationships,
you can learn firsthand what your organization needs, and what needs solution
would best suit the growth and development of their businesses, rather than selling
just any type of product having taken into cognizance the history, composition,
strengths and weaknesses of the organisation.
In addition, you are not just a beneficiary to the immediate
satisfaction of the organisation’s need, you are accrued more benefits from the
organization. For example, if you are an effective relationship manager
providing a need, even where such needs are not immediate, you might be called
upon to perform other tasks that could also be beneficial to you. There might
be vacancies in the organization that need to be filled. Because of your
evident interest in the organisation, you might be considered, or someone you
recommend. Many organisations have successfully poached sales and business
development executives that have been identified as needs solutions provider.
This is because of their consistence over time, in proffering needs solution
that have improved their businesses, and they firmly believe that where such sales
people are in their payroll systems, such solutions would be replicated
directly to the organisation.
Furthermore, you are making long lasting acquaintances
and friendships that would last a lifetime. Most sales personnel hardly fraternize
with their colleagues, because they are busy building relationships with their
clients. In most cases, such clients become acquaintances. They tend to build
solid friendships with them that would also open doors for them in their
businesses. Many sales people have
married their clients, become best friends and acted as counselors to their
clients. As long as boundaries are respected, you should be able to have nice
personal and professional relationships with your clients, which is very good
for business.
The benefits derived from relationship management cannot be
exhausted. Sales and business development departments in organisations are focusing
more on relationship management, because studies have shown that strengthening relationships
by 5% can increase future profit by as much as 30-90% (Kotler, 2001). It is sufficed
to say that relationship management would not only guarantee immediate sales,
but would also provide long lasting ties between an organization and its clientele.
ABOUT ME
Dinma Caruso is a graduate of Mass Communication and holds a
Master’s Degree in International Human Resources. In her spare, she loves to read and write,
and has a blog. www.dinmacaruso.blogspot.com.
Wednesday, 1 June 2016
THE UNVERIFIED VERSION
Yagazie, Yagazie nwa….ndi ogo a bia go, our in-laws have come”,Mrs Adichie exclaimed in ecstasy , as she ran into the bride’s dressing room, where her only daughter was being decorated in Uli, by the Umu-Ada of her clan. Akpo town was preparing to join in marriage her children, Yagazie the town’s undisputable paragon of indescribable beauty, and Uchedo, the most eligible divorcee in the town, and the town was agog with festivities, for the big day. It was unthinkable for anyone that missed out on Uchedo’s first wedding, to miss his second, as there was a guaranteed overflow of food and drinks, and judging by the huge crowd in the Adichie’s compound, the number was thrice the first. Everyone was in high spirits, everyone except Yagazie.
“Achalugo’m”, her mother fondly called” what’s wrong? Why aren’t
you cheerful?” she inquired, as she removed a strand of hair, from her first
outing apparel, a creamed-lace boob gown, that was heavily accentuated
with red, native coral bead necklaces. Yagazie had a rather forlorn look
on her face.
“So you choose today of all days, to gloat over a friend that is
obviously jealous of your union? Over Mmesomma who has been single since we
have known her? You better wipe your face and prepare to meet your husband”.
On an ending note, she walked out of the room, to the
disappointment of the eavesdropping set of the women in the room, who listened
more to the mother-daughter conversation, than they were decorating.
Maybe mama is right, Yagazie thought, as she looked at the mirror
opposite her, in admiration of her transformed "Igba Nkwu” look. Mmesomma
always had a penchant for spewing negativity about the men in her life,
including Yagazie’s. Okey was too opinionated, Chukwuma was a male
chauvinist and Ikenna was a mama’s boy. However, all her comments put together,
were not as aggravating as her reservations about Uchedo.
“Yagazie, a divorcee? Do you know what happened to his ex-wife?”
“Mmemme, he filed for divorce. He said she cheated on her. His
family corroborated the same story and I am inclined to believe them. Besides,
I have carried out my investigations. Uchedo bu ezigbo nwoke.
“I ju go nwunye ya? Have you asked his ex to verify her version?
If you claim he’s a good guy, how come she left her marriage, in just three
years? A ko kwa na.
“I don’t need to find out anything about his ex, because she would
always come to her defence. I trust Uchedo. We have prayed on this, and have
consulted our spiritual leaders and councellors. Uchedo is my destined
husband.”
“Bia nne, there’s no such thing as "a destined husband".
You better snap out of it. Uchedo has probably bribed his way out of serious
probing. You can rule me out of your marriage preparations, and any form of
support”.
Those were Mmesoma’s last words, before she stormed out of
Yagazie’s house. A month later, the silence between them, was still resounding.
Yagazie was not going to let Mmesomma’s absence spoil her shine.
She would marry Uchedo Diobi, and they will live forever, until Mmesomma
eventually died of jealousy. As their union was sealed with the exchange of
palmwine, she smiled in victory, at her won conquest. Mmesomma can finally be
laid to rest.
As she drove to Enugu, with Uchedo, she envisaged what their
wedding night would be like, and how she would apply all the read tricks and
the unimaginable sex positions suggested by her mother. However, lying
critically in the hospital bed, on her wedding night was not in the plot.
Matter of fact, she did not remember how that night went, but she remembered
serving Uchedo an overheated plate of Eba and Egusi, and the counter arguments
that ensued, as to why the food was not served warm. This was surprising,
because Uchedo had always requested that his food be served piping hot.
Uchedo questioned her for challenging his manhood and talking back at him, and
in the fit of anger, gave her a deadly blow on her eye. On her wedding night,
Yagazie became a one eyed damsel.
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